The company extends its strategic alliance with Translyft UK to boost the commercialization of its lifting solutions in the British market, strengthening technical advice and after-sales service.
At Hidral we continue to make progress in our growth strategy. As a result of our established relationship with Translyft, we have expanded our collaboration in the United Kingdom, where Translyft UK becomes an official distributor of our lifting solutions, By offering comprehensive customer service and strengthening our presence in one of the strategic markets for the company.
This agreement represents a new boost for an alliance that already boasts a successful track record in Germany and Denmark, and is based on a shared vision: offering efficient, safe, and tailored lifting solutions to meet the needs of each project.
An alliance that expands our lifting solutions
Thanks to this collaboration, Translyft UK is adding our range of forklifts, goods-handling platforms with and without a load, elevators and hoists to its commercial offering, thereby expanding the range of solutions to meet the various vertical transport challenges in the British market.
This expansion strengthens a commercial relationship based on the complementarity of both companies. While at Hidral we are the official distributors in Spain of the scissor lift tables and other solutions from Translyft, the British company is now committed to expanding its representation of our products in the United Kingdom.
In this way, we combine our experience as manufacturers of lifting solutions with the market knowledge and service capabilities of Translyft UK, making it easier for professionals to access a more comprehensive and specialized offering.
Closer to our customers: a service that goes beyond installation
One of the main advances of this agreement is the Strengthening technical service and after-sales support in the UK, This is a fundamental aspect of our commitment to quality and customer satisfaction.
The incorporation of Translyft UK as an official distributor will allow us to offer a more comprehensive accompaniment throughout all phases of the project: from initial technical advice and specification definition to installation, commissioning and after-sales support during the equipment’s lifetime.
This improvement represents an important added value for our clients, who will have access to a specialized and approachable contact who is able to provide solutions tailored to their needs and offer ongoing support.
As noted by Marcus Thorneycroft, Managing Director of Translyft UK, customers are increasingly seeking suppliers capable of offering integrated lifting solutions, rather than individual products. In this regard, the addition of the Hidral catalog complements Translyft’s current offering and enables it to provide a more comprehensive response to vertical lifting projects in the United Kingdom.
We continue to drive our international growth
With more than 50 years of experience, at Hidral we continue to invest in strategic partnerships that allow us to bring our solutions to new customers and strengthen our international distribution network.
The expansion of our collaboration with Translyft UK is in line with this growth philosophy, based on trust, specialization, and the continuous improvement of the service.
Because at Hidral we know that our commitment does not end with the delivery of a product. We work to accompany each client throughout the entire process, offering reliable solutions, specialized advice, and a service that meets their expectations.
With this new step, we continue to build lasting relationships and advance, together with our international partners, towards the future of lifting.
